Gourmet Impressions
would like to convince us their "Roller" and "Stamper" food embossing
products will yeild far more cost-efficient marketing programs
especially during Super Bowl time. Pizza, of course, is a well consumed
food while watching footbal and wouldn't every marketer love to have
their message "stamped" on that pizza as it is being consumed. To have
your message consumed by the consumer - what could be better?
Any
establishment that sells food, can now sell ad space on that food. It's
a nifty idea but putting together any sort of network with any scale
would prove to be a bit difficult unless, of course, McDonald's or
Burger King let their burger buns be stamped with a national
advertiser's logo. That could happen and probobly will. If it does,
we'll have a new national ad medium. if it doesn't, it's still another
way for local advertisers to promote their businesses locally.



